Principles of Digital Marketing | Digital Peninsula Network

Principles of Digital Marketing

Principles of Digital Marketing Short Course for Small Businesses - Digital Peninsula Network

Learn the concepts of how digital marketing really works 

Due to popular demand, we have created our first comprehensive Digital Marketing short course. Our Principles of Digital Marketing four-day short course is a career boosting course designed for individuals who want to expand their knowledge and evidence their skills with a Level 3 qualification – equivalent to an ‘A Level’. The short course will deliver a range of topics aimed at understanding how marketing works in 2022.

Why you should attend 

We'll show you how to use digital marketing techniques E.g. SEO, PPC, & more. Build your confidence across the most prominent aspects of digital marketing. Achieve a Level 3 qualification that you can use to progress your career & on your CV.

This course is perfectly positioned for learners looking for career development or experiencing a need for digital marketing skills in their business.

As with many of our courses, the content is delivered over four days spread over separate weeks to make it easier to fit around work and school schedules. However, this course also includes a Level 3 qualification.

Want to know more? We'll be looking at:

  • The principles of all the key digital marketing areas such as: search marketing, search engine optimisation, Pay-Per-Click, email marketing, web analytics and metrics, and mobile apps.
  • Similarities and differences, including positives and negatives, of all the major digital and social media platforms.
  • The business environment and business issues related to digital marketing and customer needs.
  • How digital platforms integrate into the working environment.
  • The required security precautions and procedures that are necessary to protect data across digital and social media platforms.
Icons showing that the course is four days long, online via zoom and fully funded for small businesses - Four Day Webinar, Short Course, Online Training via Zoom, Zoom Course, Zoom Webinar, Free Webinars, Free Courses

Now it's up to you

Don't wait, secure your space now

Cost: 

Where possible, DPN will use funding to cover the costs of training. Contact us now to find out whether you or your business is eligible.